BodyAlign is a unique wellness brand that provides products to bring balance to their customers’ lives. With a diverse range of products and audiences, understanding and promoting the right products to the right segment was critical.
When we started in June 2020, emails as a channel weren’t bringing in much revenue.
Brand had no flows in place
Their list was unsegmented
Lead-gen was broken and list growth was minimal
There was no EDM strategy in place to engage and monetize the list
In month 1, the brand went from no automations to a full-fledged email marketing ecosystem. Over the year, our team used the data to test products, promotions, optimized lead-generation and overall improved conversion rate. In the first year, we generated $1.2 million in revenue for BodyAlign!
Although it seems like yesterday that my team started working with Jimmie, its been over 2 years. We went from 5% when we started to more than 35% in May 2021 and then 40-45% from Klaviyo in 2022. Over this timeframe, our team helped BodyAlign generate over almost 4 Million USD in revenue from Klaviyo.